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the latest trends in web design, inbound marketing, mobile strategy and more...

Recent WSOL Thoughts

The 4 Phases of a Successful Inbound Marketing Campaign

We look at how marketers can use HubSpot's Campaign tool to get the most out of each of the 4 phases of a campaign.

GDPR: Are You Ready?

We share some background behind General Data Protection Regulations (GDPR) which will go into effect on May 25, 2018.

Chicago HUG recap: Aligning as an Inbound Business

We recap the Chicago HubSpot User Group featuring a workshop from HubSpot Academy's Lindsay Thibeault on Aligning as an Inbound Business.

HubSpot & Instagram:  Scheduling Posts to The Gram in 3 Easy Steps

We share just how easy it is to publish to Instagram using the HubSpot platform.

QC & You: Setting Up a Device Lab

With a plethora of devices and operating systems, we share the importance of having a device lab for Quality Assurance/Quality Control testing.

HubSpot's New (In Beta) Design Manager Explained

We explore the new HubSpot Design Manager and share our thoughts about the beta and its features.

Automated or Manual? What’s the Best Content Migration Solution?

We compare the two options for content migration and look at the advantages and disadvantages of each approach.

What’s the Difference Between a CMS Migration and a Website Redesign?

Learn about the three areas website owners need to consider when planning a migration to Episerver: website design, CMS technology, and content.

Creating Episerver NuGet Packages

Episerver has a great developer community with excellent, helpful folks. Many of these wonderful people also author community NuGet packages for Episerver which provide multiple functionalities. In this post, we're going to discuss some components of how to make a NuGet package.

HUG recap: A Live Website Review + Optimization Tips

We recap the Live Website Review event from the Chicago HubSpot User Group (HUG) meet up and share some website optimization tips.

An Ektron Developer Learns Episerver, Part 2

We continue our in-depth look at how Ektron developers can get the most out of Episerver, discussing content Pages and Blocks.

An Ektron Developer Learns Episerver, Part 1

Ektron CMS developers need to learn a new platform following its merger with Episerver. Find out what one WSOL developer learned as he made the transition.

Ektron and Episerver: Thinking About the Future

The future of the converged Episerver/Ektron platform has become clearer, should Ektron users begin planning to migrate to Episerver?

Creating a Blueprint for a Successful CMS Migration

What's the best approach to a website migration project? We look at how creating an implementation blueprint can build a solid foundation for your migration.

QC & You: The Importance of Quality Control to Your Website

We share the importance of having a dedicated quality control and quality assurance support during your website project.