At WSOL, we often discuss the importance of Inbound Marketing in engaging your audience, and blogging is a hugely important part of that process. We all know that we need to blog regularly, but how can we be sure that our blogs are providing the most value to our audience and encouraging them to engage and share with our content?
Our friends at Salesforce Canada have created the following infographic that delves into everything that makes a perfect blog, including crafting an attention-grabbing headline, formatting the copy in an appealing manner, and including a CTA that tells people what to do next.
If you have any questions, or if you want to know more about how to implement a successful inbound marketing strategy, please contact us.
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